A new corporate identity and the launch of seven cutting-edge services are part of the extensive makeover that Bharat Sanchar Nigam Limited (BSNL) has announced. In anticipation of the introduction of its much-awaited 4G services, the state-owned telecom behemoth is setting up a strong market presence.
BSNL New Logo
The three main tenets of BSNL—reliability, affordability, and security services—are embodied in the company’s new emblem, which signifies a strategic change. As the business is ready to increase its network capabilities and service offerings, this rebranding is timely.
7 Innovative Services
1. Smart Spam Protection for Improved Security
Malicious SMS and phishing attempts are immediately filtered by BSNL’s sophisticated spam protection system. This technology eliminates the need for client involvement while maintaining communication security since it operates discreetly in the background, unlike traditional solutions.
2. National Wi-Fi Roaming Network
To better serve its fiber-to-the-home (FTTH) customers, BSNL has introduced a full Wi-Fi roaming service. This service drastically lowers customers’ data costs by allowing them to access high-speed internet at BSNL hotspots around the country without paying extra.
3. Revolutionary Fiber-Based TV Service
The new television service from BSNL, which offers more than 500 live channels and Pay TV choices, takes entertainment to the next level. This service is unique since it is free for fiber internet users and, amazingly, the data used for TV streaming won’t be deducted from their monthly allotment.
4. Automated SIM Services
Any Time SIM (ATM) kiosks are a big stride in the direction of convenience. Customers may upgrade services, swap SIM cards, buy new connections, or transfer their numbers at any time using these automated kiosks. The kiosks have multilingual interfaces for improved accessibility and accept UPI payments via QR codes.
5. Specialised Mining Network
Using a strategic collaboration with C-DAC, BSNL has created a unique private 5G network tailored to mining activities. This in-house technology solution uses cutting-edge technologies and real-time monitoring to improve mine safety and operational effectiveness.
6. Direct-to-Device (D2D) Connectivity
BSNL has introduced a revolutionary D2D connection system that combines satellite and terrestrial mobile networks, a first for India. Even in remote locations or during catastrophes, this cutting-edge solution guarantees that essential services like digital payments are available.
7. Emergency Communications Platform
For government and humanitarian organizations, BSNL has created a platform for encrypted communications. In order to guarantee extensive coverage during emergencies and disasters, the service integrates drone and balloon-based solutions.
Premium Number Auction Initiative
BSNL has added an e-auction facility for premium cellphone numbers to its list of service advancements. Three regions are where the auction is presently taking place:
- UP East: 16–22 October
- Haryana: 18–27 October
- Chennai: 19–28 October
Customers may add a personal touch to their mobile identification by bidding for unique numbers like 9444133233 and 94444099099.
Technical Infrastructure Update
These changes come after BSNL’s August introduction of a new Universal SIM (USIM) and over-the-air (OTA) platform that is prepared for 4G and 5G, indicating the company’s dedication to network modernization. The impending rollout of commercial 4G services is predicated on this infrastructure upgrading.
An important development in India’s telecom sector is BSNL’s extensive service expansion and technology innovation. With these new products, the state-owned operator is establishing itself as a progressive service provider equipped to satisfy the changing demands of digital India in addition to getting ready for the rollout of 4G.
