What is this behaviuor Apple?

Apple, last night, launched its highly anticipated Apple 12 series of iPhones, which created quite a lot of buzz out there.

Introducing iPhone 12 and iPhone 12 Pro. With the A14 Bionic chip, it’s the most powerful iPhone yet.

— Apple (@Apple) October 13, 2020

But that’s not the only news. Happens to be, that Apple, to fulfill its promise to make the world a better place by achieving “net-zero climate impact” by 2030, has decided to achieve it by not providing iPhone charger brick and earphones with iPhone 12s’.

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Apple here was so greedy that it didn’t even reduce the price of the iPhone to compensate for the money that people would spend at buying a charger brick and super costly iPhone earphones.

this is apparently the charger leak for the new iphone??!??? what kind of double ended sword bullshit is this pic.twitter.com/bpP4oaiRFu

— em ? (@chaniverse) October 13, 2020

The photo above is the cable that you will get in an iPhone 12 box. These are the only two contents that an iPhone box will entail.

And surely, the internet isn’t happy after learning about the fact.

https://twitter.com/meera_3001/status/1316072402955071488

The new iPhone comes with no power adapter… Next iPhone will be a puzzle game and you have to collect it smh ?#AppleEvent pic.twitter.com/4VJt7uGO8W
— MOVΞX  (@moveeex) October 13, 2020

No charger in the box
No Handsfree in the box
No 120 hz display

iphone again awaam ko banatay hue#AppleEvent pic.twitter.com/ljFux3UIli
— Azlan Mehmood (@azlanmahmood1) October 13, 2020

So I need to buy a new adapter for the iPhone 12 how is it eco friendly I need to buy it anyways
— (slow) haru⁷? (@BOMHARU1230) October 13, 2020

No power adapter & earphones with a Rs1,00,000+ smartphone ?
Only Apple can get away with this robbery.#AppleEvent
— Abhyudaya Mohan (@AbhyudayaMohan) October 13, 2020

Charging Adapter to Apple box:#AppleEvent pic.twitter.com/TEDfSJz64H
— Aamir (@theaamirsays) October 13, 2020

Imagine selling your kidney to buy the new iPhone 12 and it comes WITHOUT a charger and headphones. #AppleEvent pic.twitter.com/LuoUmAsLtJ
— abdullah (@BehtareenInsan) October 13, 2020

https://twitter.com/Amit_knc/status/1316342338180968450

Apple should consider our wallet is also part of environment. Removing earpods, power adapter and increasing the PRICE of this years iPhone and calling it supporting environment is a BIG NOPE. ?? #AppleEvent #iPhone12 pic.twitter.com/y4Th0MAaYs
— iRobinPro ? (@iRobinPro) October 14, 2020

I love how iPhone is advertising selling their phones w/o headphones and charger in the box! Thank you I guess! #AppleEvent pic.twitter.com/RadSc3avtl
— Ash Harden (@harden_ash) October 13, 2020

Next year 2021, iphone 13.
As part of our environmental goals, iphone 13 box do not include iphone, please use your iphone 12, iphone 11 headphone and iphone 5 power adapter. #AppleEvent #Apple12 pic.twitter.com/483BrVfGzb
— Fahim Khan (@Fahim371) October 14, 2020

https://twitter.com/karatdev/status/1316088272041328640

https://twitter.com/Curie94/status/1316094053809676288

https://twitter.com/OlusesanPeter/status/1316071965040537606

I love how Apple touts removing headphones & charger from the iPhone box, for the environment, but they kept the price "the same!" #AppleEvent spin
— Jason O'Grady ⚡️ (@JasonOGrady) October 13, 2020

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As far as the environment is concerned, the move will surely help decrease e-waste but it will also increase iPhone margins and reduce shipping costs. So Apple at the end of the day is the winner eventually

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