Swiggy, an online food delivery platform, and HDFC Bank, a private sector bank, announced the introduction of the Swiggy HDFC Bank co-branded credit card on Wednesday. Swiggy’s first co-branded credit card will be housed on Mastercard’s payment network. According to the firm, the credit card will provide users incentives and perks across a variety of online channels, including Swiggy.
Rahul Bothra, Chief Financial Officer, Swiggy, said in a statement that “We recognize that modern-day consumers actively seek rewards, offers, and cashback programs that add value to their spending. Keeping this in mind, we have launched this all-encompassing card in partnership with HDFC Bank and Mastercard that makes everyday shopping moments across a range of categories more rewarding and convenient,”.
Advantages
- Credit cardholders will be able to access a variety of incentives, including a 10% cashback on Swiggy purchases across food delivery, fast commerce grocery delivery, eating out, and more.
- According to the firm, cardholders will also earn 5% cashback on buying across a variety of platforms, including top e-commerce sites such as Amazon, Flipkart, Myntra, Nykaa, Ola, Uber, PharmEasy, NetMeds, BookMyShow, and many more.
- This additional 5% cashback benefit will be available on websites such as Nike, H&M, Adidas, Zara, and others.
- Customers will also receive 1% back on other purchases. Cardholders will get cashback in the form of Swiggy Money, which may be used for a variety of transactions on Swiggy.
Parag Rao, Country Head of Payment Business, Consumer Finance, Technology, and Digital Banking, at HDFC Bank, said in a statement that “Dining and Grocery are at the core of customer’s daily needs, and with this strategic collaboration, we are offering the convenience of both categories bundled with great value. The cardholders will be able to enjoy exclusive deals and unparalleled convenience on an array of products and services. We look forward to welcoming our customers to enjoy the unique privileges of the card and continue to lead the way in providing best-in-class financial solutions,”.
Free Swiggy One Membership As Part Of The Welcome Offer
Cardholders will receive a free 3-month Swiggy One subscription as part of the welcome gift. The membership program provides discounts on food, groceries, dining out, and pick-up and drop-off services.
Swiggy HDFC cardholders will also receive World Tier Mastercard perks such as free stay and dine, complimentary loyalty memberships, and more, further improving the whole experience. The credit card will be phased in over the next 7-10 days via the Swiggy app, following which all eligible users will be able to apply for it.
